As the automotive world continues to embrace digitalization, the vehicle
display has not only become the heart of the user experience, but also a key
differentiator for OEMs. While design trends have seen the adoption of
larger, curved and free-form designs, the pursuit of ever-increasing
functionality and of lighter and thinner display modules has increased the
complexity of manufacturing.
As a market leader in adhesives, sealants, and functional coatings for the
automotive industry, Henkel is enabling automotive OEMs to meet these
evolving challenges with its advanced range of structural adhesives for
displays. At the Vehicle Displays & Interfaces Symposium, held from Sept
28-29 online and in Detroit, USA, Henkel will introduce a new bonding
solution that brings unprecedented speed, performance, and flexibility to
display manufacture. Due to the constraints of the pandemic, Penny Yi Pan,
Henkel’s Business Development Manager, Automotive Display APAC, will present
via a video presentation at the symposium, with the presentation also made
available online to global attendees via the virtual symposium that will run
in parallel.
Entitled, “Material & Process of Structural Bonding for Automotive
Displays”, Penny Yi Pan’s presentation will introduce a new structural
bonding method from Henkel, SpeedCure, which accurately and efficiently
cures adhesives in display applications. The highly accurate method uses
radiation to induce the heat required to cure, or accelerate the cure of
adhesives and materials, with a cycle time for mass production of between
30-90 seconds. The presentation will also provide an overview of Henkel’s
innovative and unique adhesive and equipment solutions and application
process expertise for the display industry.
As automotive display technology rapidly advances, information exchange has
become vital: Henkel is proud to help bring together experts from across the
$10bn display industry by supporting the Vehicle Displays & Interfaces
Symposium as registrant sponsor. The symposium is presented by the Society
for Information Display (SID.org) an association comprised of the top
scientists, engineers, corporate researchers, and other roles within the
display industry, and both the physical and virtual events offer an
outstanding technical program focused on the automotive display industry.
Further information on the event and registration is available at Vehicle
Display Program and Vehicle Display registration, price and information
(Registration for its online program starts from September 10th.)
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