![](https://www.ai-online.com/wp-content/uploads/2020/04/00default.jpg)
A new survey from The Nielsen Company shows that the majority of U.S. and U.K. consumers would consider purchasing an electric vehicle – a car powered by a battery-operated, electric motor instead of just a gasoline engine. However, many consumers are suffering from sticker shock when they discover the price of driving a “green” car.
When asked if they would be willing to pay more for an electric car than the cost of a conventional car, 65% of U.S. consumers said they did not want to pay more for electric cars. In the U.K., more than three-quarters (76%) were unwilling to pay more. Of those who accepted the price differential, slightly more than half of consumers in both countries (51% U.S., 57% U.K.) said they would not be willing to pay more than $5,000 above the average price of a standard vehicle.
For more on this report, please visit:
More Stories
New Infineon Bluetooth range designed to meet OEM needs
With the right people and portfolio, Celanese is ready for present and future EV developments
BASF – Innovative chemistry for the mobility of the future