Alcantara Featured On New Cars Shown At Geneva Auto Show

Alcantara®, the Italian-made luxury material, was featured on the interiors of several of the most significant new cars and crossovers shown at this year’s Geneva International Auto Show (March 9-19).

Arguably the most anticipated reveal was Ferrari’s 812 Superfast. Ferrari’s 789-horsepower supercar promises 0-60 mph times of 2.9 seconds thanks to direct injection, variable intake, and its hybrid system. Its interior featured black perforated Alcantara Starlite material teamed with silver fabric. Alcantara also is used for the car’s backrest central and lateral supports.

For its new AMR (Aston Martin Racing) high-performance brand, Aston Martin chose Alcantara to echo a race-inspired exterior color scheme by using contrasting lime-green topstitching over dark blue Alcantara on the car’s interior. The Aston Martin Rapide AMR delivers “enhanced performance, sharper dynamics and a more powerful design language,” according to the company. The 600 PS (592 horsepower) 6.0-liter naturally aspirated V12 takes three passengers to a top speed of 210 mph.

Peugeot won the highly coveted title of European Car of the Year for its 3008 crossover, now in its second generation. Fifty-eight European journalists gave a convincing win to this upscale SUV with a high technology “i-Cockpit” providing improved driving ergonomics. Alcantara stays true to the vehicle’s contemporary styling with seating that features golden-yellow topstitching in a lozenge pattern against a darker neutral background.

Other car makers showcasing vehicle interiors with Alcantara at the 2017 Geneva show included:

*            Audi complemented its updated RS3 Sportback with Alcantara covering on the steering wheel, shift knob and door panels. The RS3 upgrades its power plant, delivering improved horsepower and torque.

*            Lamborghini highlighted its Huracan Performante with intense body-colored stitching on Alcantara door panels, seats, door sills, steering wheel and dash. Hot orange stitching is contrasted by charcoal Alcantara to deliver style as well as luxury.

*            Volkswagen delivered a revised design language to replace the company’s outgoing style leader, the Volkswagen Passat CC. The Arteon presents a more sophisticated contemporary face, one with classically understated hatchback styling that improves cargo capacity. Inside, understated two-tone gray seating featuring Alcantara insets provide warmth, grip and comfort.

The light-weight, 100 percent carbon-neutral material is a preferred choice for many of the world’s luxury and high-performance vehicles. Alcantara is headquartered in Milan with research and production facilities in Nera Montoro, Umbria. More information is available on the internet at www.alcantara.com

Alcantara is a unique Italian-made material that combines functional, aesthetic and emotional qualities and offers designers a variety of benefits, including the fact that it is soft, durable, resilient, breathable and washable.

Alcantara S.p.A. – www.alcantara.com Founded in 1972, Alcantara represents a prime example of Italian-produced quality. As registered trademark of Alcantara S.p.A. and result of a unique and proprietary technology, Alcantara® is a highly innovative material, offering an unrivalled combination of sensory, aesthetic and functional qualities. Thanks to its extraordinary versatility, Alcantara is the choice of leading brands in a number of application fields: fashion and accessories, automotive, interior design and home décor, consumer-electronics. These features, together with a serious and certified commitment in terms of sustainability, make Alcantara a true icon of contemporary lifestyle: the lifestyle of those who want to fully enjoy their everyday life, respecting the environment.

Since 2009 Alcantara has been certified “Carbon Neutral”, having defined, reduced and offset all the CO2 emissions derived from its activities. To mark out the path of the company in such a field, every year Alcantara draws up and publishes its own Sustainability Report, certified by Deloitte and available also on the corporate website. Headquartered in Milan, Alcantara’s production site and R&D department are located in Nera Montoro, in the heart of the Umbria Region (Terni).